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People are always asking me what to put on their rented table at an expo or trade show. While banner stands and pop-up trade show displays can really help you stand out, you may not have the time or budget right now. In the spirit of "Do It Yourself Marketing" month I thought I'd share a quick, inexpensive branding item you can create yourself – a DIY table drape with your logo. Here's what you'll need:
- Plain white or light-colored table cloth - 50/50 cotton/polyester works great
- T-shirt transfers for your color inkjet printer (check your office supply or craft store)
- A high resolution image of your logo or artwork - NOTE: you will need to "flip", "mirror" or reverse your artwork when you print
Iron the table cloth and make sure you follow the directions that came with the transfers, especially trimming around your image. For the tablecloth pictured above, 2 transfers were used to create a nice large image that is about 10" x 15" (text on one sheet, logo and illustration on a 2nd sheet). Have a great event, and when you're ready to make a bigger splash, just drop us a line and we'd be happy to be of service.
This month we're focusing on fitness - so many people I know are training to participate in triathlons, bikathons and walks for various causes - these are great sponsorhip opportunities! Whether your company sponsors an event or participates with a team, there are lots of great items you can use to create awareness; see below for our June picks. Just click on the image for additional info. If you need help finding just the right promotional item for your business, e-mail Mia at mia@keymarketing.biz and she will be glad to assist you! As always, we would be honored to serve you.

President & Promotions Expert
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