Email Marketing

Bat Moms: A Lesson in Leveraging Your Marketing Content

Over the weekend my aunt, who is a conservationist, forwarded me a really interesting “Happy Mother’s Day” email about how bats are really great moms – in the dark they can find their single baby (called a “pup”) amongst thousands of hungry bat babies. This is so cool, I thought, I’d really love to share it.

E-Mail Marketing with Video Increases Click-through Rates by 30%

Today I participated in a great webinar on Engagement Marketing: Using Video and Social Media to Grow Your Business, hosted by two companies that we partner with - Pixability and Constant Contact. I am totally jazzed about video marketing in particular, and the HUGE impact it can have on the clients we serve.

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